SPRING 2022 / ART DIRECTION / CAMPAIGN
Billy Reid
/ CREDITS
Art Director: Raymond Croft
Editorial Director: Michael B. Dougherty
Models: Mikkel Jensen, Dominique Hollington, Courtney Pizzimenti
Photographer: Brett Warren
Director: Donovan Johnson / Kult Films
Producer & Styling: Hilmar Skagsfield
Hair & Makeup: Giovanni Delgado
Lighting: Christopher Smith
/ ABOUT THE PROJECT
For Billy Reid’s Spring 2022 Campaign, I led the concept and overall art and creative direction for the shoot.
The season's concept, coined “The Open Road,” was shot in the beautiful deserts of Marfa, Texas, capturing the aspiration and wanderlust that inspired the collection.
This campaign spanned e-commerce, social, email, paid ad and printed catalogs.
